Self Publishing Promotion

Crystalee Calderwood has an interesting post up on her blog today about self-promotion for small press and self-published authors.

I recently sold a rhymed story to a small press. It’s going to be part of an anthology of children’s stories that is due to appear, hopefully, around Christmas, 2010. I will be far from the only author in this collection — and I expect the publisher to do a significant amount of promotion. And I have a couple more rhymed stories in the works that are candidates for picture books. Chances are that when I do sell them, it will be to a small press —

So all in all I expect — and indeed, look forward to — dealing in the future with the same issues that Crystalee is facing now.

Maybe I’ll get lucky and manage to persuade my local Barnes and Noble to carry my book — whatever it may be — I’d like to think that even chain bookstores are open to promoting local authors.

And if they aren’t, they should be.

5 thoughts on “Self Publishing Promotion

  1. Crystalee

    I also think they should be. Many bookstores, at the very least, have a section for books by local authors. However, I never see picture books there and I have yet to figure out all the loopholes to get mine there.

    Independent bookstores are great about carrying at least a few copies of a book by a local author. The problem is, independent bookstores are a dying breed.

    I wonder what it would be like if there were bookstores exclusively for books published by small presses?


  2. Administrator Post author

    Yes, I agree, it’s too damn bad about independent bookstores — they are so much more interesting in their choices than the chains. I work in Waltham, MA, which is luck to still have an independent bookstore that does feature books by local authors — Back Page Books

    Long may it wave.


  3. Nancy Famolari

    I agree independent bookstores should be the natural allies of small presses. We have a great independent book store in Montrose as well as a Country Store that sells books. However, I think we still have to get out on the groups and use “high tech” to sell out books!!


  4. Vivian Zabel

    A local bookstore works with us, in fact I need to take some more copies of 4RV books to them.

    One of my problems is I physically can’t get out and about as much as wish. However, I’m still making it to festivals and such. When I go (and pay for booth space), I take copies of every book we have out. More sales are made through those than any other place.


  5. Debbi Mortell

    You’ll find certainly lots of particulars like that to take into consideration. That’s an incredible point to bring up. I present the thoughts above as common inspiration but clearly there are questions like the 1 you bring up where essentially the most essential thing might be working in honest great faith. I don?t know if best practices have emerged around items like that, but I am sure that your job is clearly identified as a fair game. Each boys and girls really feel the impact of just a moment’s pleasure, for the rest of their lives.



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